We increase the number of sales of the developer with contextual and targeted advertising
Expertise
Contextual display advertising
- Search and banner advertising in Google ADS
- Brand inquiries. Inquiries related to the purchase of apartments and competitive inquiries
- Remarketing display ads for those users who have already visited your site
Targeted advertising in Meta
- Advertising on social networks Facebook and Instagram for the target audience
- Banner and video advertising
- Retargeting ad serving to users who have previously visited your website
- To receive applications, we use the website, lead form, separate landing page, or quiz form
Creation of marketing content
- Development of banners, animation creatives, and video clips for the high-quality launch of advertising campaigns for developers
- Copywriting for creatives
Chatbots for promotion
- Development of scenarios for primary communication with business
- Creating scenarios for bringing the subscriber base to consultation and sale
- Setting up automatic customer notification scenarios
- Development of customer base segmentation for individual communication
- Creating a content plan for newsletters with new offers and useful content
American Technology Marketing Tools
- Drawing up a financial model of the project and a payback forecast
- Marketing research of the market, target audience, and competitors to determine the most profitable segments to work with
- Development of a unique trade positioning and an irresistible offer
- Creation and technical setup of a marketing and sales funnel
- Testing, optimization, and scaling of working hypotheses
Marketing cases
We will check your advertising accounts for 30+ points. Let us indicate which hypotheses and goals of the RK should be tested. How to reduce the cost and increase the quality of incoming leads
How we work with the developer's advertising
Let's create a selling landing page for different offers to convert a visitor into an application. We collect quizzes using different tools, which can significantly increase the quality of requests.
We develop banners, animations, and video materials for all advertising formats. We test different options to get the maximum click-through rate and user engagement.
Set up a centralized collection of data on clicks and requests in CRM, Google Analytics, and Power Bi
Our main KPI is the cost of a quality lead and the number of sales attracted from advertising campaigns. We focus on these indicators and regularly improve them.
Regular testing of various ad types and formats. Disabling inefficient RCs and launching new ones, redistributing the budget.
We evaluate indicators every week based on the final results, namely: the number and quality of leads, the number of sales, and feedback from the sales departments or the developer’s in-house marketer.
Audit of marketing strategies
We will check your advertising accounts for 30+ points. Let us indicate which hypotheses and goals of the AC should be tested. How to reduce the cost and increase the quality of incoming leads
Sharing experience
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